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We agree with the saying that 'the best way to predict the future is to invent it. And the only way to invent is to develop a prototype.'
 
We – alongside our clients - are all constantly prototyping new products, news genres, business models and management techniques.
 
These prototypes are often and successfully implemented for and with our clients.
 
We do this across every news platform: online, mobile, print, broadcast. We also do it without traditional news platforms in mind. In fact, we have invented news platforms and products hitherto unimagined. These are some recent innovations to come out of our Innovation Lab.