INNOVATION first coined the term Information Engine™ to describe its vision of tomorrow’s newsrooms and news companies. We firmly believe that newsrooms must be fully integrated and able to deliver news content in all formats around-the-clock.
This concept was visionary at a time when few believed in the idea of multimedia newsrooms, but has led us to design and establish dozens of re-engineered newsrooms around the world using an Information Engine™ model that includes creation of a multimedia "superdesk" and diversification of content and outlets. Changes in work flow and improved planning lead to reduced costs and greater journalistic and commercial impact.
Our first-hand experience in creating modern and innovative newsrooms enables INNOVATION to offer clients a full range of services that includes designing and organizing a multimedia newsroom, training journalists and managers, introducing new editorial and planning systems, and implanting a new culture of synergy and cooperation.
Innovations In Magazines
Posted by mtorres on 02/26/10
If ever there was a time to shake things up, it's now.
INNOVATION Media Consulting presents the Innovations in Magazines 2010 World Report: a look at the top magazines and publishers, and what they're doing not only to stay ahead of the curve, but to set it. While some struggling under the pressure of a tough economy, others are thriving because of it.
Over the past year, INNOVATION has sought out the brightest in the business, who are not only weathering the storm but developing new content and revenue streams to ensure their good health into the 21st century.
Here, you'll find new marketing strategies and new technologies. You'll see multimedia used like never before, and you'll see emerging forms of journalism and content. But most of all, you'll see where the magazine industry is headed. Publishers are getting creative and by blending future technology with old-fashioned hard work, they're making huge strides in moving the industry forward. The future of magazines is indeed bright, and in this first annual Innovations in Magazines World Report, we'll show you why.
The Innovations in Magazines 2010 World Report was first presented on March 1, 2010, by its editors and INNOVATION consultants, Juan Señor and John Wilpers, at the Digital Innovators' Summit in Berlin. The study is co-sponsored by INNOVATION and FIPP.
Click here to read the editor's note and take a look at the table of contents.
To purchase the full Innovations in Magazines World Report click here
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I would like a copy of the article Green Initiatives
Posted by jane Seward on 04/11/10
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