"i" The new Portuguese newspaper
Posted by cockburnapestegui on 10/28/09
Lisbon (Portugal)
SOJORMEDIA, a regional multimedia group owned by the Lena Group, has launched a new quality national newspaper in Lisbon, and INNOVATION has been the one in charge to develop this new project.
The INNOVATION consulting team involved in the project: Carlo Campos as Project Manager, Javier Errea as the Chief Design consultant, and Laura Cruz, Miguel Ángel Jimeno, Eduardo Tessler, Jorge Heili and Chiqui Esteban.
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• Online revenue models and implementation.
• Mobile revenue models and implementation.
• Start-up advice. Post-merger integration.
• Merger and acquisition planning and services. Due diligence.
• Corporate strategy development and implementation.
• Strategic plans of diversification, convergence and full multimedia integration (online + mobile + press + radio + television).
• Cost-effective operations. Operational reviews, audits and remedial advice.
• Design, direction and implementation of quality media projects for management, editorial, graphic design and organizational modernization aimed at increasing advertising revenue and audience levels.
• Business models and planning. New revenue stream identification and development.
• Improving advertising sales and methods. Classified sales – multimedia strategies.
• Printing and distribution audits and remedial support and advice.
• Increasing subscription revenues and customer retention.
• Technology strategy.
• Pricing.
• Executive search and placement.
• Advice to family-owned media companies to facilitate successful generational transitions.
