Innovations in Newspapers 2010
Posted by mtorres on 07/02/10
The 2010 edition of Innovations in Newspapers IS ALREADY HERE, with plenty of new and fresh ideas.
NEW NARRATIVES
New digital storytelling opportunities.
BUSINESS INTEGRATION
INNOVATION’s recommendations for modernizing marketing and sales structures to meet multimedia needs.
NEWSROOMS
How to transform a linear, paper-centric newsroom into a fully integrated digital news engine™.
NEWSROOM INTEGRATION
El Tiempo’s across-the-board newsroom integration.
INNOVATION
The story of ‘i’, a new Portuguese daily that went from launch to European Newspaper of the Year in six months.
PASSION BUILDS AUDIENCES
Sports newspapers: a bright spot in the newspaper landscape.
INVESTIGATIVE JOURNALISM
Size doesn’t matter when it comes to investigative journalism.
SOCIAL MEDIA
The growing relevance of social media.
INFORMATION TECHNOLOGY
10 recommendations for newspaper IT departments.
TABLETS
12 concepts for designing for the iPad and tablets.
READERS’ CLUBS
New revenue streams provided by newspapers’ brand extensions through Readers’ Clubs.
FAMILY BUSINESSES
The challenges facing family-owned information companies.
Buy your printed or PDF copy here
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• Online revenue models and implementation.
• Mobile revenue models and implementation.
• Start-up advice. Post-merger integration.
• Merger and acquisition planning and services. Due diligence.
• Corporate strategy development and implementation.
• Strategic plans of diversification, convergence and full multimedia integration (online + mobile + press + radio + television).
• Cost-effective operations. Operational reviews, audits and remedial advice.
• Design, direction and implementation of quality media projects for management, editorial, graphic design and organizational modernization aimed at increasing advertising revenue and audience levels.
• Business models and planning. New revenue stream identification and development.
• Improving advertising sales and methods. Classified sales – multimedia strategies.
• Printing and distribution audits and remedial support and advice.
• Increasing subscription revenues and customer retention.
• Technology strategy.
• Pricing.
• Executive search and placement.
• Advice to family-owned media companies to facilitate successful generational transitions.
